IFPrograms™ is a suite of programs designed specifically for market researchers, sensory scientists and product developers that provides advanced analytical capabilities for a wide variety of sensory and consumer testing procedures. IFPrograms is easily accessible through a secure login from an internet browser anywhere, anytime, worldwide.
Two main versions of the software are available:
IFPrograms™ – Product and Concept Testing Tools includes a compilation of analytical techniques that can be used to investigate data collected using discrimination, rating, ranking and various preference and hedonic procedures. It is available to anyone with an internet connection who joins our licensing program for an affordable $500/year. More information on its functionality and capabilities can be found here.
IFPrograms™ – Course related versions. These versions of IFPrograms include all functionalities from the Tools version plus a suite of additional multivariate analysis features comprising Probabilistic Multidimensional Scaling and Landscape Segmentation Analysis® (LSA). LSA is a consumer data mapping technique with multiple applications (see our technical reports for a sample), including the creation of Drivers of Liking® maps, identification of potential segmentation and exploration of various optimal product portfolio scenarios. Currently these versions are available for licensing only to our short course participants.