Technical Report: Category Learning and Feedback in Panel Training

ABSTRACT
Responses from many procedures used in market, survey, and sensory research are categorical. Familiar examples include rating category responses on rating scales to measure sensory intensity or liking as words, symbols, or numbers on a scale. Other examples are choices made among alternatives in difference or preference tests. Descriptive analysis can also be viewed as a special type of categorical response procedure in which a group of trained panelists provide categorical response procedure in which a group of trained panelists provide categorical data on sensory intensity. Descriptive analysis can be a useful tool for consumer products companies to assist in quality assurance, product development and, in concert with methods such as Landscape Segmentation Analysis, predict consumer liking. However, the information one eventually derives from any kind of trained panel is only as good as the effectiveness of the training procedures one uses.

This technical report appears as: Casale, B. and Ennis, D. M. (2008). Category Learning and Feedback in Panel Training. IFPress, 10(4) 2-3.

Colleagues can download the entire technical report here:
Category Learning and Feedback in Panel Training

Not a Colleague? Click here to join for free!

This technical report also appears in our book, Tools and Applications of Sensory and Consumer Science.

Tags: ,

site search



Upcoming Webinar

June 15, 2017
2PM EDT

Claiming Equivalence, Unsurpassed, and Superiority Simultaneously

__________________

Announcing the release of the 2016 Webinar Series Package!

Offered at a discounted rate of 50% off regular price, this package contains recordings of all four webinars offered during the 2016 Quarterly Webinar Series.

Create Your Own Webinar Package

__________________

Webinar calendar

Membership

Become a Colleague!

Join now to gain access to our technical reports, presentations, and more!

Click here to login or join.

Latest Technical Report

Societies